Paper - Commercial Printing

Unisource is the leading independent North American distributor of printing and business papers, packaging systems and facility supplies and equipment. We have a passion for the integrity of printed communication. And our ultimate goal is as simple as it is significant: to enhance your brand image or the brands you support, while reinforcing your bottom line. How? By linking your communication ambitions with "best-in-class" papers that are both a vehicle for your message and, in many cases, a memorable part of that message.

All Roads Lead to Unisource - Delivering the Top-Tier Brands
Our story doesn't end with the multiple types of paper we offer. It includes the companies who make those papers. We are proud to have selected suppliers that best exemplify the commitment we are making to you. With a select group of unparalleled manufacturing partners, we believe we can have a greater positive impact on your ultimate objectives. In turn, the brands we represent will always meet our unrelenting standard of "best-in-class." It's a promise: Your organization will receive the highest quality products regardless of the type of production you choose.

You are in the Driver's Seat - Unisource Keeps You Inside the Budget Lines
There is a driving force that affects every single print project, and that is the budget. Large or small, it's an obligation that must be met. Unisource helps you take control in two crucial ways. First, the simple fact we offer such an extensive assortment of options means you can find the right paper at the right price to support your brand while staying within your budget. Second is another simple fact: it costs less to deal with one supplier than with multiple suppliers. Our pricing structures incorporate built-in efficiencies that range from streamlined distribution to the volatility-reducing cost strategies we have worked out with our suppliers.

High-Octane Approach - Unisource Adds Power to Fuel Your Brand
Does the choice of paper really make a difference in how a brand, a company, a product, a service is perceived? Without a doubt. To test that observation, think about the way you react when you're handed a piece of printed material. If it has a prestigious look and feel, you think prestige and the association sticks. We are making this point for two key reasons. It once again underscores the value of one source with so many choices. And, it allows us to remind you that our knowledgeable commercial salespeople, national account representatives and specification consultants are happy to advise in selecting a paper that beautifully supports the intent of any message. So, whether you are a printer, designer or corporation, Unisource's sales team is ready to ignite your brand.

Geared Up Alliance - Unisource is a Pro at Negotiating Traffic
No matter how many times it's said, "there when you need it" is fundamental to bottom-line success. For that reason, Unisource is committed to excelling in its role as supply chain manager delivering the right quantities at the right time, every time. We are able to hit that high-bar target because of our unique resources, including the depth of our inventories, locations in nearly every major market in North America, our combination of centralized ordering and decentralized distribution, and our willingness to don the consultant's hat to analyze everything from your purchasing methods to paper storage practices.

Arriving Fully Loaded - Unisource is Equipped to Go the Extra Mile
At the beginning of this section, we defined Unisource as the leading paper distribution company in North America. There is more to the story. Unisource is also a leading distributor of packaging and facility supplies and equipment. In other words, the power of Unisource as a single source extends to materials that you can use to stack, pack and ship print jobs and products you need to maintain a "clean, healthy and safe workplace" at the lowest total cost. You might be surprised at how many ways we can help you arrive at smart business solutions.

Print in the Mix is a unique Clearinghouse of Research on Print Media Effectiveness that summarizes research studies on the effectiveness of print advertising and marketing, and demonstrates the role of print as a viable information medium in the marketing mix. Print in the Mix is published by the Printing Industry Center at RIT and is funded entirely by The Print Council. The editors distill the quantitative facts from the original reports for use by media specifiers, printers, and others as they make the case for print media in the marketing mix. The research covers all major print media (ex., direct mail, inserts, B2B, catalogs, custom publishing, etc) in the "Fast Facts" and Research Summary sections on the site. Please visit http://printinthemix.rit.edu/